What is My Home Tracker?
My Home Tracker is a built-in feature within your digital banking experience that helps homeowners monitor their home’s value and equity. It delivers personalized insights and financial opportunities based on their property data.
Why It Matters
Many homeowners don’t know how much equity they have or how to use it to their advantage. My Home Tracker turns their home into a manageable financial asset by providing:
Real-time value estimates
Equity monitoring
Personalized savings and borrowing insights
Core Features and How to Explain Them
Feature | What It Does | How to Explain to Members |
Chimney Estimate™ | Monthly updated home value based on real estate data | “It’s your most current estimate of home value—similar to what lenders use.” |
Equity Snapshot | Shows built-up and available equity | “It helps you see what you might be able to borrow against.” |
Personalized Offers | Alerts when you could save money or refinance | “It looks out for opportunities to lower costs or improve your loan terms.” |
Support Scripts: Common Questions and Responses
Home Value Accuracy
Q: “Why is this estimate different from what I saw on Zillow?”
A: “Different sites use different models and data. Chimney’s model is designed to reflect how lenders might value your home, offering a balanced view.”
Equity and Borrowing
Q: “Can I get a loan based on this estimate?”
A: “The equity shown is an estimate of what might be available, but a formal application is required to get approved for a loan.”
Q: “Where is this data coming from?”
A: “From public property records and real estate listings. You can update your mortgage information in the app for more accuracy.”
Renovation and Planning
Q: “Can this help me figure out how much a renovation will cost?”
A: “Yes. It provides personalized renovation cost estimates and shows financing options based on your equity and credit profile.”
💡Coaching Tips for Support Teams
Do:
Use clear, friendly language.
Emphasize the benefits for the member.
Walk them through the tool if needed.
Validate their concerns and questions.
Don’t:
Suggest the tool is a certified appraisal.
Guarantee loan pre-approvals.
Offer financial advice—refer to appropriate specialists when needed.
Role-Playing Scenarios
Scenario 1: New User
Member: “I saw something about a home tracker—what’s that?”
Response: “It’s our new tool that tracks your home’s value and equity. You can see what your home might be worth, monitor your equity, and even find savings opportunities—all in one place!”
Scenario 2: Homeowner Planning Renovations
Member: “I want to renovate, but don’t know what I can afford.”
Response: “The tracker can show you how much equity you might be able to borrow and what loan options are available for your project.”
Scenario 3: Member Curious About Refinancing
Member: “I’ve been thinking about refinancing—is this a good time?”
Response: “The tool will notify you if there are potential savings. It looks at your current rate and compares it to what’s available in the market.”
💡Cheet Sheet: Key Talking Points
“It’s your home’s financial dashboard—easy to use and always up-to-date.”
“No need to search real estate sites for values; this gives you an estimate like a lender might use.”
“If you can save money or make a smart upgrade, the tool will show you how.”
“You control what’s shown by keeping your details updated in the app.”
FAQ One Pager for Frontline Staff:
My Home Tracker – Member FAQ
Your home is your biggest asset. My Home Tracker helps you make the most of it.
What is My Home Tracker?
My Home Tracker is a free tool available in your online or mobile banking that helps you:
Monitor your home’s value with monthly updates.
Understand your built-up and available equity.
Discover personalized options to save money or finance home improvements.
Frequently Asked Questions
Q: What is the Chimney Estimate™?
A: It’s a home value estimate that updates monthly, using real estate data and market trends. Think of it as a lender-like view of your home’s value.
Q: How accurate is the Chimney Estimate™?
A: It’s very accurate, covering 98% of U.S. homes and regularly checked against actual sales. While it's not an appraisal, it's a reliable way to understand your home’s value.
Q: Why is this estimate different from Zillow or Redfin?
A: Different websites use different data. Chimney’s model focuses on the factors lenders consider, providing a more objective estimate.
Q: Can I use My Home Tracker to get a loan?
A: The tool shows your estimated available equity, which may help guide borrowing decisions. However, a separate loan application is required for approval.
Q: What is “available equity”?
A: It’s the portion of your home equity you may be able to borrow, based on your home’s value minus your mortgage balance.
Q: Are the loan offers I see pre-approved?
A: No, they are personalized suggestions based on your info. You’ll need to apply to confirm eligibility and rates.
Q: Where does the mortgage info come from?
A: Mostly public records. You can update your loan details in the app to ensure accuracy.
Q: How do I update incorrect information?
A: Log in, go to your home or loan details page, and update the fields. This helps ensure your home value and equity snapshot are accurate.
Start Tracking Today!
Log in to your online or mobile banking, find My Home Tracker, and see how your home’s value is working for you.